SoftSoap Limited Edition Holiday Collection

Design Objectives:
Create seasonal packaging options for Softsoap to promote brand equity but also brings cheer and good will home during the holidays. Create holiday packaging that consumers are proud to display on their sink.

Challenges:
Any packaging brought into the washing area of a home must be beautiful and displayed as such, especially as guests frequent the area.

Voice:
Beautiful, Ornamental, Festive, Positive/ Bright

Solution:
Created bottle shapes that mimicked tree ornaments, special limited edition silver caps, & custom typography/ illustration to bring cheer & joy home.